I’m Kirby, a Creative Director with over 13 years of experience (in-house at a consumer brand, at advertising/digital agencies, and as a fulltime freelancer). My past work includes designing & launching a Shop & Cafe in Brooklyn, working on established brands’ campaigns as well as creating identities for new ones, and art directing / producing dozens of photoshoots. Ultimately, I'm passionate about crafting visuals that tell stories & shape brands.
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kirbysandifer@gmail.com
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BACKGROUND (IN A NUTSHELL)
Head of Brand Creative, FEED
2015-2023
New York, NY
During my tenure at FEED, I established and executed the brand's visual aesthetic across digital, print and retail. I led all brand photoshoots and managed designers, retouchers, photographer and videographers. I partnered with the Director of Marketing to determine all day-to-day communications—working on all campaigns, seasonal launches and partnerships. I helped launch the first brick & mortar store and cafe, crafting the retail experience and designing all touchpoints (from coffee cups to hangtags).
Art Director / Designer, Freelance
2013-2015
New York, NY
As a fulltime freelancer, I flexed my entrepreneurial muscle and had the opportunity to work in a variety of settings and media (from OOH to web design). I worked with brands and agencies, on clients big & small, including: HUGE, Chandelier Creative, Purpose, Sweden Unlimited, and Brooklyn Art Library.
Designer, SYPartners
2011-2013
New York, NY
I partnered with the strategy team to shape top-tier leadership teams through thoughtful storytelling & design. My time at SYP enstilled my love for Swiss design, grids, typography, and asking thoughtful questions to arrive at solutions. Clients included: IBM, AT&T, Citi Bank, and Ann Inc.
kirbysandifer@gmail.com
©2024